Italy boasts a dynamic community of YouTube influencers who have made a significant impact across various niches, including fashion, beauty, gaming, travel, food, tech, and lifestyle. Whether you’re a brand seeking influencer collaborations or a content creator looking for inspiration, this list of the top Italian YouTubers will help you discover the most influential digital personalities in Italy.
With YouTube Italy continuing to grow, these creators engage millions of subscribers with high-quality content and strong audience engagement. From gaming experts like FavijTV and LorenzIST and creative vloggers like MecontroTe and musicians like Daniele Vitale Sax, Italian influencers dominate a wide range of categories.
To ensure you get the most relevant insights, our list ranks influencers based on their subscriber count, average views per video, and average likes, offering a complete picture of their audience engagement. Whether you’re looking for top-performing YouTubers for marketing campaigns, influencer collaborations, or simply the best content creators in Italy, this guide has you covered.
1. Panda Boi: Panda Boi is a popular Italian YouTube creator known for his high-energy entertainment content and viral challenges, keeping audiences engaged with fun, fast-paced videos.
Topics: Entertainment, Challenges
Subscribers: 58M
Average Views: 5.9M
Average Likes: 143K
2. Khaby Lame: Khaby Lame (@KhabyLame) is an Italian YouTube influencer known for his hilarious and wordless reaction videos, blending comedy and entertainment to effortlessly poke fun at overcomplicated life hacks.
Topics: Comedy, Entertainment
Subscribers: 12.3M
Average Views: 3.6M
Average Likes: 175K
3. Me contro Te: MecontroTe (@MecontroTe) is a popular Italian YouTube duo known for their fun and family-friendly challenges, vlogs, and entertaining content tailored for younger audiences.
Topics: Family-friendly Challenges and Vlogs
Subscribers: 7.13M
Average Views: 292K
Average Likes: 8.5K
4. FavijTV: FavijTV is one of Italy’s top gaming YouTubers, known for his energetic gameplay commentary and engaging vlogs that entertain millions of fans.
Topics: Gaming, Vlogging
Subscribers: 6.59M
Average Views: 292K
Average Likes: 8.5K
5. Panda Girl: Panda Girl (@Pandagirlofficial) is an Italian YouTube creator known for her engaging entertainment content and fun challenge videos that keep her audience entertained.
Topics: Entertainment, Challenges
Subscribers: 5M
Average Views: 545K
Average Likes: 7.6K
6. Daniele Vitale Sax: Daniele Vitale Sax is a talented Italian YouTube musician known for his captivating saxophone covers, blending timeless classics and modern hits to create soulful performances that resonate with music lovers worldwide.
Topics: Music, Sax Covers
Subscribers: 4.47M
Average Views: 411K
Average Likes: 13K
7. Gabby 16 Bit: Gabby 16 Bit is an Italian YouTube gamer known for engaging gameplay videos, entertaining commentary, and in-depth explorations of popular gaming titles.
Topics: Gaming
Subscribers: 3.33M
Average Views: 118K
Average Likes: 3.9K
8. Riccardo Dose: Riccardo Dose is a popular Italian YouTuber known for his humorous vlogs and entertainment content, engaging his audience with witty storytelling, comedic sketches, and challenges.
Topics: Entertainment, Humor, Vlogs
Subscribers: 2.85M
Average Views: 143K
Average Likes: 12K
9. Isabel Giannuzzi: Isabel Giannuzzi is a talented Italian YouTube creator known for her mesmerizing art transitions, drawing tutorials, and creative transformations, captivating audiences with her unique approach to digital and traditional art.
Topics: Art, Drawing Transitions and Tutorials
Subscribers: 2.71M
Average Views: 1.1M
Average Likes: 29K
10. Awed: Awed is a popular Italian YouTube creator known for his engaging vlogs, entertaining challenges, and high-energy content that keeps his audience coming back for more.
Topics: Vlogs, Challenges, Entertainment
Subscribers: 2.45M
Average Views: 179K
Average Likes: 15K
11. Giuseppe Barbuto: Giuseppe Barbuto is an Italian YouTube entertainer known for his high-energy challenges and engaging content that keeps his audience hooked with humor and creativity.
Topics: Entertainment, Challenges
Subscribers: 2.51M
Average Views: 330K
Average Likes: 6.2K
12. DinsiemE: DinsiemE is a popular Italian YouTube duo known for their fun pranks, exciting challenges, and entertaining content, keeping their audience engaged with high-energy videos and creative storytelling.
Topics: Pranks, Challenges, Entertainment
Subscribers: 2.18M
Average Views: 177K
Average Likes: 4.4K
13. LorenzIST: LorenzIST is a popular Italian gaming YouTuber known for engaging gameplay videos, entertaining commentary, and immersive content that keeps his audience hooked.
Topics: Gaming
Subscribers: 2.04M
Average Views: 112K
Average Likes: 4.3K
14. Eleonora Olivieri: Eleonora Olivieri is a popular Italian YouTuber known for her engaging entertainment content, including movie and series parodies and gaming videos, captivating audiences with her creativity and humor.
Topics: Entertainment, Movie / Series Parodies, Gaming
Subscribers: 1.91M
Average Views: 231K
Average Likes: 13K
15. Vincenzo Tedesco: Vincenzo Tedesco is an Italian YouTube creator known for his hilarious video reactions, delivering witty commentary and comedic takes that keep his audience entertained.
Topics: Comedic Video Reactions
Subscribers: 1.72M
Average Views: 235K
Average Likes: 12K
16. Mattiz: Mattiz is a popular Italian YouTube creator known for his engaging gaming content and entertaining challenges, captivating his audience with exciting gameplay and creative competitions.
Topics: Gaming, Challenges
Subscribers: 1.71M
Average Views: 212K
Average Likes: 5.2K
17. Mamma Giulia e Figlia Chiara: Mamma Giulia e Figlia Chiara (@mammagiuliafig) bring fun and heartwarming family vlogs, challenges, and pranks to their audience, sharing entertaining moments that capture the joy and chaos of family life on YouTube.
Topics: Family Vlogs, Challenges, Pranks
Subscribers: 1.69M
Average Views: 141K
Average Likes: 4.1K
18. Michele Molteni: Michele Molteni is an Italian YouTube creator known for his innovative and creative construction projects, where he shares unique DIY builds, engineering experiments, and hands-on craftsmanship.
Topics: Creative Construction Projects
Subscribers: 1.55M
Average Views: 1.3M
Average Likes: 125K
19. Yotobi: Yotobi is a popular Italian YouTuber known for his witty and humorous B-movie reviews, blending sharp critiques with comedy to entertain his audience.
Topics: B-Movie Reviews and Comedy
Subscribers: 1.53M
Average Views: 732K
Average Likes: 55K
20. Alessandro Montesi: Alessandro Montesi (@AlessandroMontesi) is an Italian YouTube creator known for his engaging travel adventures and lifestyle content, taking viewers on exciting journeys while sharing personal experiences and insights.
Topics: Travel Adventures, Lifestyle
Subscribers: 1.46M
Average Views: 223K
Average Likes: 13K
To make the most of collaborations with Italian YouTubers, understanding engagement rates is essential. Tools like Influencer Hero's free YouTube engagement rate calculator help brands quickly assess how influencers like Khaby Lame or MecontroTe are interacting and connecting with their audiences, and what content strategy might be best for those specific collaborations. This ensures brands partner with creators who have real, active followers, which is essential for maintaining authenticity and reaching the right audience.
If you are a brand looking to make the most out of YouTube partnerships, leverage Influencer Hero’s free YouTube analytics tool and access fake follower percentage, engagement rates, audience demographics and subscriber growth, to make data-driven decisions ensuring authentic and high-impact collaborations, whether targeting family-friendly content with MecontroTe or tapping into gaming with FavijTV.
Italy’s YouTube influencer landscape is diverse and filled with creators who have built loyal audiences across gaming, beauty, fashion, travel, entertainment, and music. Whether you're a brand looking to partner with Italian YouTubers or a creator seeking inspiration, understanding key metrics like subscriber count, average views, and engagement rates is crucial for making informed decisions. With tools like Influencer Hero, you can assess audience authenticity and maximize the impact of influencer collaborations. Explore the best creators and take your YouTube marketing strategy to the next level today!
Check out these top European influencers as well:
Identify influencers aligned with your brand, reach out via their contact details, and present a clear collaboration proposal. Influencer marketing platforms can also help connect and streamline partnerships.
You gain access to a targeted audience, increased brand credibility, and higher engagement, which can boost sales and awareness in the Italian market.
They follow advertising regulations by using disclaimers like “Sponsored by [Brand]” or YouTube’s built-in promotional labels to maintain transparency.
Yes, many create content on eco-friendly living, sustainable fashion, and zero-waste practices, making them great partners for green initiatives.
It has grown and diversified across niches like tech, education, and wellness, with micro-influencers offering highly engaged, niche communities.
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