Affiliate marketing is a powerful strategy for businesses aiming to increase sales and broaden their market reach through strategic partnerships. Choosing the right affiliate marketing platform is essential for optimizing campaign performance and driving growth. Scaleo stands out in this space with its advanced performance tracking, real-time reporting, and customizable dashboard—key features that have made it a favorite among D2C e-commerce brands and advertising agencies.
However, the market offers several other noteworthy alternatives, such as Influencer Hero, UpPromote, Refersion, and Impact. Each of these platforms brings unique strengths to the table, including influencer marketing, flexible affiliate management, and comprehensive partner solutions.
In this article, we delve into the features, pricing, and reviews of these top Scaleo alternatives, helping you identify the best platform to elevate your affiliate marketing strategy.
Our comparison focuses on several key aspects:
A detailed overview of all the features covered by these platforms both affiliate marketing related as well as other capabilities.
Overview of all the integrations the software offers.
Different industries which use the software.
Level of support the platform offers
Understanding the cost and reviews can help brands to make the right decision.
Choosing the right affiliate marketing platform for your brand involves understanding the two main types: inbound and outbound platforms, each offering unique approaches to managing and scaling your program.
Understanding these platform types helps you choose the one that best fits your brand’s affiliate marketing strategy.
Scaleo is a sophisticated affiliate marketing platform known for its robust performance tracking and analytics. It is particularly favored by D2C e-commerce brands and advertising agencies that require detailed insights into their affiliate programs.
Scaleo stands out for its ability to track customer journeys from clicks to conversions, providing businesses with valuable data to optimize their affiliate strategies.
The platform’s user-friendly interface and comprehensive feature set make it a popular choice among businesses looking to manage and scale their affiliate marketing efforts effectively.
Scaleo's Anti-Fraud Logic is a robust feature designed to automatically detect and prevent fraudulent activity in real-time. By leveraging advanced algorithms, it identifies suspicious behavior, flags multiple accounts, and takes immediate action to protect your affiliate program, ensuring the integrity and accuracy of your marketing efforts.
Scaleo is classified as an inbound platform, focusing on attracting affiliates and providing detailed analytics to optimize their marketing efforts.
Scaleo integrates with major e-commerce platforms such as Shopify Apps, WooCommerce, Magento, BigCommerce, Zapier, Everflow, Google tag, Open cart, CS Cart, Squarespace, Wix, Tilda, ensuring a seamless experience for managing affiliate programs across multiple channels.
Scaleo is a prominent affiliate marketing platform founded in 2015. Scaleo has established itself as a reliable tool for D2C e-commerce brands and advertising agencies, helping them streamline their marketing efforts and achieve measurable results.
Capterra, Gartner, GetApp.
Finance, E-commerce, SaaS, Apps, Gaming
Scaleo is ideal for D2C e-commerce brands and advertising agencies that require comprehensive performance tracking and analytics to optimize their affiliate marketing strategies.
Scaleo provides 24/7 chatbot support, ensuring that users can get assistance whenever needed.
This overview highlights how Scaleo compares favorably in the affiliate marketing space, offering a robust solution for businesses that require detailed tracking and analytics to drive their marketing efforts.
Influencer Hero is a robust all-in-one influencer marketing platform designed to streamline the entire influencer campaign process. It is particularly known for its comprehensive approach to managing influencer campaigns, from discovery to reporting.
Influencer Hero stands out due to its ability to provide detailed analytics, influencer outreach, and a diverse network of influencers, making it a favorite among D2C e-commerce brands and marketing agencies.
In addition to its affiliate-specific features, Influencer Hero offers a suite of tools designed to enhance influencer marketing. This includes influencer search capabilities, outreach tools, CRM for influencer management, and content creation and UGC tracking. The platform also excels in influencer gifting, comprehensive reporting, and analytics to monitor the success of campaigns.
Influencer Hero is categorized as an outbound platform, emphasizing direct outreach and engagement with influencers, enabling brands to initiate and manage influencer campaigns effectively.
Shopify, WooCommerce, Magento, Instagram, Klaviyo, Gmail, Outlook.
Founded in 2017, Influencer Hero offers robust tools for managing influencer marketing campaigns, tailored specifically for e-commerce brands.
Bower Collective, Alkaline, Immersive Gamingbox, FreakOut, Olivida, Holzprofi24
Beauty, Fashion & Retail, e-commerce, Food & Beverage, Technology & Apps, Gaming, Luxury, Automative, Hospitality
The platform is designed for D2C ecommerce brands and marketing agencies looking for a comprehensive influencer marketing solution.
Influencer Hero provides 24/7 live chat support, ensuring that users receive fast and effective assistance whenever needed.
When comparing Scaleo with Influencer Hero, both platforms offer powerful tools for affiliate marketing, but their strengths lie in different areas. Scaleo focuses more on tracking and analytics for affiliate programs, whereas Influencer Hero excels in influencer marketing with a broader set of features for managing relationships and campaigns.
Influencer Hero’s integration with major e-commerce platforms and its outbound marketing approach make it more suitable for brands looking to actively engage with influencers, while Scaleo is ideal for those who prioritize robust affiliate tracking and management.
In terms of pricing, Influencer Hero is positioned at $249/month, offering more comprehensive support and features tailored to influencer marketing, while Scaleo may offer different pricing options based on its focus on affiliates. Influencer Hero also receives higher customer reviews, indicating strong user satisfaction, particularly in the influencer marketing space.
UpPromote is recognized as an efficient affiliate marketing solution designed to help e-commerce brands grow through affiliate partnerships. Known for its seamless integration with Shopify, UpPromote enables brands to create, manage, and track affiliate campaigns with ease.
The platform is particularly favored for its cross-promotion opportunities and flexible pricing plans, making it accessible to a wide range of businesses.
UpPromote goes beyond affiliate marketing by offering features such as multi-level marketing (MLM) capabilities, which allow brands to expand their reach through a network of sub-affiliates. The platform’s integration with Shopify further enhances its utility, making it a comprehensive solution for e-commerce businesses.
UpPromote is categorized as an outbound platform, primarily focusing on helping brands reach out to and manage their affiliates directly.
Shopify, WooCommerce, Mailchimp, Google Analytics, Facebook Pixel.
Founded in 2018, UpPromote offers a user-friendly interface and a variety of tools for managing affiliate programs.
TreSkin, SaleDress, Wink, Imperial Toys, Kaged, Capterra.
Serves industries such as retail, consumer goods, and beauty.
UpPromote is ideal for D2C e-commerce brands looking for an affordable and flexible affiliate marketing solution.
Offers email support, along with tutorials and videos to help users get started and manage their affiliate programs effectively.
Scaleo and UpPromote cater to slightly different markets within the affiliate marketing space. While both are effective at managing affiliate programs, Scaleo focuses on detailed tracking and analytics, making it ideal for businesses that prioritize data-driven decision-making. In contrast, UpPromote is known for its user-friendly interface and strong integration with Shopify, which is particularly beneficial for e-commerce brands looking for an easy-to-use solution.
UpPromote’s pricing structure, including a free plan, makes it more accessible to smaller businesses, whereas Scaleo may be better suited for more established companies with complex needs.
However, UpPromote’s limited influencer library and less comprehensive analytics capabilities may be a drawback for those looking to scale their affiliate programs significantly.
Refersion is a popular choice for businesses seeking a reliable affiliate management platform. It is particularly known for its first-party tracking capabilities, which ensure accurate attribution and reporting of affiliate conversions.
Refersion is designed to integrate seamlessly with various e-commerce platforms, making it a go-to option for brands looking to scale their affiliate programs with robust tracking and reporting tools.
Refersion also offers advanced analytics and reporting tools, enabling businesses to gain deeper insights into their affiliate program’s performance. Additionally, its integrations with major e-commerce platforms like Shopify and BigCommerce make it a versatile solution for online retailers.
Refersion is an inbound platform, focusing on tracking and analytics to optimize and manage affiliate programs effectively.
Shopify, WooCommerce, Magento, Bigcommerce, Klaviyo, Zapier, Salesforce.
Founded in 2013, Refersion has built a reputation for reliable affiliate tracking and management.
Verb, Fuego, Simply Earth, Harney & Sons, In common Beauty
It serves a range of industries, including health and wellness, CBD, and home goods.
Refersion is ideal for D2C e-commerce brands and individuals looking for a robust affiliate management platform with advanced tracking capabilities.
Refersion offers chatbot support and email assistance, ensuring that users have access to help when needed.
When comparing Scaleo and Refersion, both platforms offer strong tracking and reporting capabilities, but they cater to slightly different user needs. Scaleo is designed to be a comprehensive affiliate marketing platform with a focus on detailed analytics, making it suitable for businesses that require in-depth insights into their affiliate programs. Refersion, on the other hand, is known for its first-party tracking and ease of use, making it a good choice for businesses that prioritize accurate attribution and straightforward affiliate management.
Refersion’s integration with various e-commerce platforms and its focus on D2C brands make it a versatile option, whereas Scaleo might appeal more to those who need a more robust set of features for managing complex affiliate networks.
Pricing also differs, with Refersion starting at $99/month, making it more accessible to smaller businesses compared to Scaleo’s pricing plans. However, Refersion's slightly lower customer review rating (3.2) indicates that some users may find it lacking in advanced features that are available in platforms like Scaleo.
Awin is one of the most well-established affiliate marketing networks globally, offering a comprehensive platform for brands to manage their affiliate programs.
Known for its extensive network of affiliates and detailed reporting capabilities, Awin is a top choice for businesses looking to expand their reach through affiliate marketing. The platform's ability to customize referral campaigns and provide deep insights into performance makes it a preferred option for large enterprises and those in diverse industries.
Awin offers a comprehensive partnership database that businesses can leverage for growth by connecting with a vast network of affiliates, influencers, and other partners. This extensive database enables companies to strategically expand their reach, optimize collaborations, and drive more effective marketing campaigns, ultimately fostering business growth through well-managed partnerships.
Awin is classified as an inbound platform, focusing on attracting affiliates to join and promoting products through customized campaigns.
Shopify, WooCommerce, Magento, Bigcommerce, AppsFlyer, Adjust, Button, Branch, Squarespace, Wx, Wordpress
Founded in 2017, Awin is recognized for its extensive network and detailed reporting capabilities.
Nike, Boohoo, Acer, and MyProtein.
Awin serves multiple industries, including retail, travel, finance, telecommunications, and more.
Awin is ideal for D2C e-commerce brands, large enterprises, and individuals looking for a comprehensive and scalable affiliate marketing solution.
Awin provides email and phone support, ensuring that users have access to help when needed.
When comparing Scaleo with Awin, the primary difference lies in their target audiences and the scope of their networks. Awin, being one of the largest affiliate networks globally, offers access to a vast array of affiliates and provides extensive reporting and analytics, making it ideal for large enterprises and businesses looking to scale rapidly. In contrast, Scaleo is more focused on offering a flexible, customizable platform that can be tailored to the specific needs of smaller and medium-sized businesses.
Awin’s focus on inbound marketing and its extensive network make it a more suitable choice for businesses looking to attract affiliates and run large-scale campaigns, whereas Scaleo’s emphasis on detailed analytics and tracking might appeal to those who require more granular insights into their affiliate marketing efforts.
Awin’s customer review score of 4.2 indicates strong user satisfaction, though its complex setup and stringent approval process might be a drawback for smaller businesses, which is an area where Scaleo might offer a simpler and more accessible solution.
Share a Sale is a well-established affiliate marketing platform that provides merchants with a robust network of affiliates. Known for its extensive reach and powerful recruitment tools, Share a Sale is particularly favored by D2C e-commerce brands, merchants, and agencies looking to expand their affiliate marketing efforts.
The platform is recognized for its ability to help businesses grow their partner base effectively through targeted recruitment and customizable marketing solutions.
Share a Sale also offers agency-managed options, allowing organizations to delegate their entire marketing efforts to expert teams. This feature provides businesses with the convenience of relying on seasoned professionals to handle all aspects of their affiliate marketing, ensuring optimal performance and strategic management without the need for direct involvement.
Share a Sale is classified as an inbound platform, focusing on attracting affiliates to join and promote products through customizable campaigns.
Shopify, WooCommerce, Bigcommerce, Paypal, Mailchimp, Wix, Shoplazza.
Established in 2000, Share a Sale has built a strong reputation for its reliable affiliate marketing solutions.
Northwest, Nanit, Buffy, and Ergobaby.
It caters to industries like beauty, e-commerce, food & beverage, and technology, offering specialized solutions for each.
Share a Sale is best suited for D2C e-commerce brands, merchants, and agencies that want to leverage a large network of affiliates to boost their sales and brand visibility.
Share a Sale provides customer support through email and phone, ensuring that users can get help when needed.
When comparing Scaleo and Share a Sale, the main differences lie in their approach to affiliate marketing and the scale of their networks. Share a Sale offers a more extensive network of affiliates, making it ideal for businesses looking to leverage a wide range of partners. In contrast, Scaleo provides more advanced tracking and analytics, which may appeal to businesses that require detailed insights into their affiliate program performance.
Share a Sale’s inbound platform is focused on attracting affiliates and offering customizable campaigns, while Scaleo offers a more flexible and customizable platform tailored to specific business needs.
Pricing for Share a Sale is not publicly disclosed, whereas Scaleo offers transparent pricing plans. Share a Sale’s slightly lower customer review rating (3.6) suggests that some users may find the platform’s setup and management processes challenging, which is an area where Scaleo’s user-friendly interface may offer an advantage.
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ClickBank is a popular affiliate marketing platform known for its vast network of affiliates and digital products. It is particularly renowned for providing businesses with access to a large pool of affiliates, which can significantly increase product visibility and sales.
ClickBank is a go-to platform for businesses promoting digital products and services. It offers robust tools for managing affiliate relationships and campaigns.
ClickBank goes beyond affiliate marketing by offering comprehensive e-commerce tools designed to help businesses manage and sell digital products. The platform also supports global payments, making it easier for businesses to operate across multiple regions.
ClickBank is an inbound platform that focuses on attracting affiliates and promoting digital products through a vast network of partners.
Shopify, GetResponse, AWeber mailing, Facebook, Mailchimp.
Founded in 1998, ClickBank is a veteran in the affiliate marketing space, known for its large network and reliable services.
Tea burn, Organifi, Ship Offers, Voluum, Disk.
Consumer Goods, Beauty, Fitness.
ClickBank is ideal for D2C e-commerce brands and individuals who want to promote and sell digital products through a large network of affiliates.
ClickBank offers 24/7 phone call support, ensuring that users can get help whenever they need it.
Scaleo and ClickBank cater to different aspects of affiliate marketing, with Scaleo focusing more on detailed tracking and analytics, while ClickBank is known for its vast network of affiliates and digital product focus.
ClickBank is particularly strong in promoting digital products, offering robust e-commerce tools and a large affiliate network that makes it easier to reach a wide audience. On the other hand, Scaleo offers more advanced tracking features and customizable options, making it suitable for businesses that require detailed insights into their affiliate programs.
ClickBank’s pricing model depends on the product, which may provide flexibility, while Scaleo offers clear and transparent pricing plans. ClickBank’s higher customer review rating (4.3) indicates strong user satisfaction, particularly for businesses focused on digital product sales, while Scaleo may appeal more to businesses looking for a platform with more advanced analytical capabilities.
Goaffpro is a popular affiliate marketing platform that offers a free, user-friendly solution for businesses looking to launch and manage affiliate programs. It is particularly known for its strong integration with Shopify and its automated payment system, which simplifies the process of managing affiliate commissions.
Goaffpro is favored by smaller businesses and startups due to its accessibility and ease of use.
Goaffpro is designed to be both seller and affiliate-friendly, offering intuitive tools for managing affiliate programs with ease. It provides a seamless experience for sellers to set up and track campaigns, while affiliates benefit from user-friendly dashboards, easy link generation, and prompt payouts, making it an accessible and efficient platform for all users.
Goaffpro is an inbound platform, focused on attracting and managing affiliates through a user-friendly interface and customizable tools.
Shopify, WooCommerce, Magento, Bigcommerce, Pagefly, PayPal Payouts, Wix, Squarespace.
Founded in 2020, Goaffpro is relatively new in the affiliate marketing space, but it has quickly gained popularity for its simplicity and effectiveness.
G Fuel, Lakme, Juicy Chemistry, S&D, Minimalist, Green Soul.
The platform caters to industries like health and wellbeing, beauty, and e-commerce.
GoaffPro is ideal for small to medium-sized e-commerce businesses that need a budget-friendly yet comprehensive platform to manage and grow their affiliate marketing programs.
Goaffpro offers customer support via email and social media, providing users with access to help when needed.
When comparing Scaleo and Goaffpro, the key differences lie in their target markets and the complexity of their offerings. Goaffpro is designed to be an accessible and affordable option for smaller businesses and startups, with a focus on ease of use and essential affiliate marketing features. In contrast, Scaleo offers more advanced tracking and analytics, making it better suited for businesses that require detailed insights into their affiliate programs and more customization options.
Goaffpro’s free pricing model is highly attractive for businesses on a budget, whereas Scaleo’s more comprehensive feature set may justify its higher cost for those needing robust affiliate management tools.
While Goaffpro is praised for its simplicity and user-friendliness, Scaleo’s advanced features and detailed analytics make it a stronger choice for businesses with more complex affiliate marketing needs. Goaffpro’s customer review score of 4.0 reflects its strong performance as a simple and cost-effective solution, though it may not meet the needs of more demanding or larger businesses as effectively as Scaleo might.
Impact is a leading affiliate marketing platform renowned for its comprehensive partner management solutions. It is widely recognized for offering cross-device tracking and detailed analytics, making it an ideal choice for businesses that require sophisticated affiliate marketing capabilities.
Impact’s platform is designed to manage a wide range of partnerships, including affiliates, influencers, and other business partners, providing a unified solution for marketing and revenue growth.
Impact is categorized as an inbound platform, focusing on attracting and managing a wide range of partners through detailed tracking and robust management tools.
Shopify, WooCommerce, Magento, Bigcommerce, Salesforce, Hubspot, Google Ads, Facebook.
Founded in 2008, Impact is a well-established platform known for its advanced capabilities in managing complex affiliate programs across various industries.
Uber, McAfee, Walmart, Ticketmaster, Microsoft, Lenovo.
Retail, Finance, Consumer Goods, Hospitality, Fashion, Electronics, Health & Beauty
Impact is ideal for D2C brands and large enterprises that need a comprehensive solution for managing a wide range of marketing partnerships, including affiliates and influencers.
Impact offers email and chatbot support, providing users with access to assistance when needed.
When comparing Scaleo with Impact, the primary difference lies in their scope and target audience. Impact is designed for larger enterprises and D2C brands that require comprehensive partner management solutions, including affiliates, influencers, and other business partners. In contrast, Scaleo focuses more on providing detailed tracking and analytics for affiliate marketing specifically, making it a strong choice for businesses that prioritize granular insights into their affiliate programs.
Impact’s advanced features, such as cross-device tracking and customizable contracts, cater to businesses with complex needs, while Scaleo offers more straightforward and affordable options for smaller to medium-sized businesses.
Impact’s higher starting price point and broader feature set may be overkill for businesses that only need a focused affiliate marketing solution, making Scaleo a more accessible and specialized option.
Referral Candy is a specialized platform designed to help e-commerce brands launch and manage referral programs. Known for its simplicity and effectiveness, Referral Candy is particularly popular among D2C e-commerce brands and agencies that want to drive customer referrals and increase sales.
The platform’s automated referral program management and user-friendly interface make it a go-to solution for businesses looking to leverage word-of-mouth marketing.
ReferralCandy enhances referral optimization by offering a post-purchase popup and an embedded signup form on the shipping page, encouraging customers to join the referral program immediately after purchase. These features seamlessly integrate into the customer journey, increasing the likelihood of referral signups.
Referral Candy is an inbound platform, focusing on attracting and managing customer referrals through automated and customizable tools.
Shopify, WooCommerce, Magento, Bigcommerce, Bold, Celery, Cratejoy, Paywhirl, Volusion.
Founded in 2019, Referral Candy focuses on helping eCommerce businesses grow through effective referral marketing strategies.
Colgate, Stanley, Tupperware, Steve Madden
Retail, Beauty, Travel, Wellness, Technology
Referral Candy is ideal for D2C e-commerce brands and agencies that want to drive growth through customer referrals and word-of-mouth marketing.
Referral Candy offers chatbot support, providing users with quick and accessible help when needed.
Scaleo and Referral Candy serve different niches within the marketing landscape. While Scaleo is focused on providing detailed tracking and analytics for affiliate marketing, Referral Candy specializes in customer referral programs, making it ideal for businesses looking to leverage word-of-mouth marketing.
Referral Candy’s automation features and industry benchmarks make it particularly effective for e-commerce brands that want to scale their referral efforts without extensive manual management. In contrast, Scaleo offers more robust features for affiliate tracking and management, making it better suited for businesses that need comprehensive affiliate marketing solutions.
Referral Candy’s lower pricing and high customer satisfaction rating (4.9) make it an attractive option for smaller e-commerce businesses, while Scaleo’s advanced analytics and customization options may appeal more to businesses with complex affiliate needs.
Social Snowball is a unique affiliate and referral marketing platform designed to turn customers into affiliates instantly. Known for its innovative approach, Social Snowball allows businesses to automatically enroll customers as affiliates upon purchase, making it easier to drive word-of-mouth marketing and increase sales.
The platform’s focus on automation and ease of use makes it particularly appealing to D2C e-commerce brands and agencies.
Social Snowball also offers bulk actions and automations that allow users to save time on repetitive tasks, making it easier to manage large affiliate networks. The platform integrates with Shopify and other e-commerce platforms, providing a seamless experience for managing both affiliate and referral marketing campaigns.
Social Snowball is an outbound platform, focused on automating the process of turning customers into affiliates and managing referral campaigns.
Shopify, Zapier, Tydo, Prehook, Klaviyo, Adoric.
Founded in 2020, Social Snowball is a newer entrant in the affiliate marketing space, quickly gaining popularity for its innovative approach to customer referrals.
Obvi, Tabs, True Classic, Solawave, and Javy.
Food & Beverages, Beauty, and Wellness Industries.
Social Snowball is ideal for D2C e-commerce brands and agencies looking to leverage their customer base for referral and affiliate marketing, particularly those seeking automation to streamline their efforts.
Social Snowball offers chatbot and email support, providing users with timely assistance when needed.
When comparing Scaleo with Social Snowball, the key differences revolve around their approach to affiliate and referral marketing. Social Snowball is specifically designed to automate the process of turning customers into affiliates, which is particularly useful for businesses looking to quickly scale their affiliate network with minimal effort. This platform’s focus on automation and ease of use makes it ideal for D2C e-commerce brands that want to capitalize on word-of-mouth marketing. On the other hand, Scaleo offers a more comprehensive suite of tools for affiliate tracking and analytics, catering to businesses that require detailed insights and customization options for their affiliate programs.
Social Snowball’s pricing at $99/month is more affordable for smaller businesses, while Scaleo’s advanced features might justify a higher investment for those needing more sophisticated affiliate management capabilities.
Social Snowball’s high customer satisfaction rating (4.9) reflects its effectiveness in automating affiliate enrollment and referral campaigns, whereas Scaleo might appeal more to businesses seeking in-depth analytics and broader customization options.
Finding the best Scaleo alternatives depends on your specific business needs and marketing goals.
Platforms like Influencer Hero excel in influencer marketing with robust outreach and CRM tools, while UpPromote offers flexible affiliate management for e-commerce brands. Refersion and Awin provide comprehensive tracking and analytics, ideal for businesses seeking detailed insights. Share a Sale and ClickBank stand out for their extensive affiliate networks, and Goaffpro offers a budget-friendly, user-friendly option. Impact is perfect for large enterprises needing advanced partnership management, while Referral Candy and Social Snowball automate referral and affiliate programs with high customer satisfaction.
Each platform offers unique strengths, making them strong contenders as Scaleo alternatives, depending on your focus—whether it's analytics, network reach, ease of use, or specialized features.
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