Gaming influencer marketing is transforming how brands engage with digital audiences, with Dubai emerging as a pivotal hub for this booming industry. The UAE’s dynamic gaming ecosystem, fueled by the rise of esports tournaments, mobile gaming penetration, and events like the Dubai Esports Festival, positions the region as a global hotspot for gaming-related campaigns. Gaming influencers on platforms such as Twitch, YouTube, and TikTok are at the forefront of this evolution.
For brands aiming to make a mark in the competitive gaming space, partnering with the right gaming influencer marketing agency is essential. These agencies not only connect businesses with top-tier gaming creators but also offer expertise in crafting data-driven campaigns, managing end-to-end influencer collaborations, and leveraging advanced tools like AI-powered platforms and performance analytics.
This article explores the top 10 gaming influencer marketing agencies in Dubai, including industry leaders like Influencer Hero, The Esports & Gaming Agency (Egamena), and YellowBox. From innovative campaign strategies to extensive influencer networks, these agencies provide tailored solutions to help brands thrive in the rapidly evolving gaming ecosystem. By working with these agencies, businesses can tap into the potential of gaming influencer marketing, expand their reach in esports and mobile gaming communities, and secure their place in one of the world’s fastest-growing digital markets. Discover how these top-tier agencies are shaping the future of gaming marketing in Dubai and beyond.
This category evaluates what the agency is widely known for in the industry, its portfolio of past and current clients, and its specialization in specific industry verticals like fashion, beauty, or technology.
This focuses on the agency’s key services, its unique selling proposition that sets it apart from competitors, and its use of advanced technology to enhance influencer marketing campaigns.
This considers whether the agency offers a proprietary influencer marketing platform and assesses the quality and effectiveness of its technological tools for campaign management.
This examines the agency’s pricing and commitment models, such as project-based or retainer agreements, and reviews client feedback, testimonials, and success stories to measure overall satisfaction.
Influencer Hero is a global influencer marketing platform offering brands seamless access to top-tier influencers. Known for its all-in-one influencer marketing platform powered by AI, the agency provides advanced tools for influencer discovery, outreach, and analytics. With a strong focus on gaming and esports industries, Influencer Hero has established itself as a reliable partner for brands seeking data-driven campaigns and measurable results. The agency’s extensive network covers influencers across diverse platforms and niches, ensuring personalized collaborations.
Influencer Hero utilizes advanced technological tools to streamline influencer marketing. Their platform includes an influencer finder for identifying the right talent, influencer outreach for efficient communication, and an influencer CRM to manage relationships seamlessly. They also provide reporting and analytics for tracking campaign performance, influencer gifting to automate product deliveries, and auto-collect posts to effortlessly track all influencer content.
Yes, enabling seamless discovery and management of influencers.
Wanderlust, Bower Collective, Tirtir, CSB, Alibaba, Arabian Oud.
Beauty, Fashion & Retail, E-commerce, Food & Beverages, Gaming, and Esports.
Extensive influencer database across various platforms (Twitch, Influencer, Tiktok, Youtube, Facebook, Snapchat, Twitter, Telegram, Tumblr, Pinterest, etc) and niches.
Customized based on client needs.
Flexible, depending on client requirements.
5.0/5.0 (Source: Sortlist).
Plug Media specializes in creating viral content through its expertise in influencer marketing. Based in Dubai, Plug Media works closely with brands in gaming, beauty, and lifestyle industries to develop impactful campaigns. With a reputation for helping content go viral, this agency combines creative storytelling with influencer partnerships for maximum engagement.
Not specified.
No, does not appear to operate its own proprietary influencer marketing platform for finding influencers & manage campaign.
Google, Anymind, Astra Tech.
Gaming, Beauty, Lifestyle, and Entertainment.
Not specified.
Not specified.
Not specified.
Not specified.
Brandripplr stands out as a homegrown influencer marketing platform in the UAE, tailored for gaming and esports industries. The agency offers end-to-end solutions, including seeding, event marketing, and brand partnerships. With a network of over 10 million influencers, Brandripplr ensures broad and effective reach for your campaigns.
Yes, BrandRipplr’s proprietary platform supports influencer discovery and campaign management.
Yes, with capabilities for influencer insights and campaign tracking.
Estée Lauder, Porsche, Beiersdorf, Visa, Disney.
Consumer Goods, Telecommunications, Esports, and Gaming.
A network of 10M+ global influencers and creators.
Not specified.
Not specified.
Not specified.
The Esports & Gaming Agency, also known as Egamena, is a specialized marketing agency focused entirely on the gaming and esports industries. Based in Abu Dhabi, Egamena delivers innovative and data-driven campaigns designed to enhance brand visibility within the gaming community. Their expertise lies in blending creative storytelling with a keen understanding of gamer culture, making them a trusted partner for brands targeting this niche.
While specific technological tools are not detailed on their website, the services they provide suggest the use of various production and streaming technologies, content creation tools, and digital marketing platforms to support their operations.
The website does not specify whether they offer an in-house influencer marketing platform, but they excel in managing gaming influencer campaigns manually.
Nvidia, Epic Games, Acer, Lenovo, MSI.
Gaming and esports industries.
Not specified.
Not specified.
Not specified.
Not specified.
Awisee is a global influencer marketing agency with a strong presence in Europe, the USA, LATAM, and MENA regions. Renowned for their data-driven campaigns and access to a vast network of micro and nano influencers, Awisee helps brands connect with highly engaged audiences. Their focus on combining AI technology with human expertise ensures effective campaign execution tailored to each client’s goals.
An AI-powered platform designed for tracking audience trends, optimizing influencer selection, and ensuring campaign effectiveness.
While they do not operate a dedicated influencer marketing platform, their AI tools provide extensive support for influencer selection and campaign tracking.
Betway, Peerspace, MacPaw, Surfshark.
Tech, Consumer Goods, Lifestyle.
Extensive database of nano and micro influencers across platforms like Twitter, Instagram, YouTube, TikTok, Douyin, and Twitch.
Minimum project size: $1,000/month.
Not specified.
4.8/5.0 (Source: Clutch).
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Socially Powerful is a global leader in influencer marketing, offering innovative strategies that connect gaming brands with influential personalities across platforms. With operations in Dubai, the UK, and globally, this award-winning agency provides bespoke solutions designed to maximize audience engagement, brand awareness, and return on investment (ROI).
Socially Powerful's proprietary influencer marketing platform (Aria) provides campaign analytics, performance tracking, and seamless collaboration.
Yes. The platform enhances campaign performance and provides actionable insights.
ASUS, YSL, Savage x Fenty, TikTok.
Beauty, Fashion, Cosmetics, Home Appliances.
Extensive network across Instagram, YouTube, TikTok, Twitch, Snapchat, and more.
Not specified.
Not specified.
Not specified.
Grynsta is a forward-thinking agency specializing in creating high-impact campaigns tailored for gaming brands. With a proprietary influencer marketing platform and expertise in short-form video production, Grynsta ensures immersive content that connects brands with their target gaming audience.
Grynsta utilizes advanced technological tools to optimize campaign effectiveness. Their AI-powered dashboard plays a central role, streamlining campaign management and enabling real-time optimization for improved performance and results.
Yes. The platform simplifies campaign management and optimizes influencer collaborations.
Not specified in detail but includes collaborations with multiple global brands.
Not specified.
Over 300 million influencers across Instagram, YouTube, TikTok, and Twitter.
Not specified.
Not specified.
Not specified.
Starfish stands out as a premier micro-influencer marketing agency operating in Dubai and Riyadh. They specialize in nurturing relationships between brands and influencers, offering creative campaigns and robust management services that ensure authenticity and audience connection.
Does not explicitly use proprietary tools but leverages its network and expertise to deliver impactful campaigns.
No. Campaigns are managed using their expertise and network.
Betty Crocker, Pizza Hut, Carrefour, Bioderma.
Automobile, Skincare, Cosmetics, Fashion, Lifestyle.
Includes over 10,000 influencers globally.
Not specified.
Not specified.
Not specified.
YellowBox is delivering comprehensive influencer marketing services with a strong focus on content creation and campaign management. Based in Dubai and India, the agency is emphasizing creative strategies that connect gaming brands with influencers across various platforms. YellowBox is also combining paid social campaigns with high-quality content to deliver measurable results.
YellowBox provides a range of advanced technological tools designed to enhance influencer marketing. These tools offer data-driven insights, help with influencer discovery, track campaign performance, and analyze audiences.
No. Campaigns are being executed through their extensive network and expertise.
Twitch, Ogilvy, Spotify, Revlon, Xbox.
Fashion, Beauty, Lifestyle, Travel, and Tech.
Collaborating with a diverse network of influencers across multiple platforms.
Not specified.
Not specified.
Not specified.
Third Eye Blind is positioning itself as a leader in influencer outreach and celebrity endorsements. With offices in Dubai, Mumbai, Canada, and California, the agency is focusing on connecting gaming brands with influencers and celebrities for impactful campaigns. They are specializing in large-scale outreach and creative strategies to deliver results.
Not specified, indicating a reliance on expertise and networks for campaign management.
No. Campaigns are executed through their extensive network and expertise.
Facebook, Instagram, Hilton, AngelOne.
Social Media Apps, Real Estate, Trading.
Maintaining an extensive network of over 100,000 influencers globally.
Campaigns are custom-designed based on client requirements.
No commitment required, campaigns are based on individual client needs.
Not specified.
Partnering with the right gaming influencer marketing agency can unlock immense potential for brands looking to connect with the vibrant and rapidly growing gaming community in Dubai. These agencies, with their expertise in influencer outreach, creative campaign management, and cutting-edge tools, enable brands to stand out in the competitive gaming and esports markets. From Influencer Hero's AI-driven solutions to Egamena's niche focus on gaming culture and Awisee's global reach, each agency brings unique value to the table. By leveraging these agencies’ deep understanding of gaming audiences and tailored strategies, brands can drive authentic engagement, enhance their visibility, and achieve tangible results. Explore your options, and let these leading agencies help you dominate the gaming ecosystem in Dubai and beyond.
Check out these top influencer marketing agencies as well:
A gaming influencer marketing agency specializes in connecting brands with influencers in the gaming industry. These agencies help design and execute campaigns by leveraging influencers' reach on platforms like Twitch, YouTube, and TikTok to promote products, services, or events targeted at gamers.
Agencies like Influencer Hero provide end-to-end services, from influencer matchmaking and campaign management to content creation and analytics. They help brands maximize reach, build authentic connections with gamers, and achieve higher ROI through tailored strategies.
Gaming influencer marketing allows brands to connect with a highly engaged audience in an authentic way. Influencers create relatable content that resonates with gamers, driving brand awareness, product engagement, and conversions.
Consider factors such as the agency’s reputation, expertise in gaming campaigns, available influencer network, technological tools, client feedback, and alignment with your budget and goals. Agencies like Influencer Hero is quite well-known in the industry.
Influencer Hero is a global leader with an AI-driven platform that simplifies influencer discovery, outreach, and analytics. Known for its extensive influencer database, the agency specializes in gaming and esports campaigns, providing data-driven solutions to ensure measurable success for brands.
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